A university/client project to design a product for the NIO brand, specifically their “NIO Lifestyle” section.
University/Client Project (03/2019)
I started the project by exploring and questioning who NIO are, where they are heading, who their audience are and what I think they should become.
Once I had worked out what I was going to focus on for NIO, I then started ideating and developing my ideas on paper.
I experimented heavily in this project, trying to improve my metal work skills by using such machines as the lathe and mill. I tried to for as long as possible not to 3D print anything to test some theories I had read and developed around the importance of model making.
A conceptual desk organiser designed so users have a greater focus and appreciation for the little things we do every day.